This has to be the most perfectly concise summary of why it is sometimes/often/always a really freakin’ good idea to pay someone else to do something that you need done that THEY are good at doing:

“Wait, can’t I just <do that thing> myself, for free?”

Yes, you can. But you haven’t, and you never will. 

That thing can be anything. Building an exercise plan. Painting the house. Picking stocks. Researching a major purchase. Finding a great partner. Putting up your website. Negotiating business terms. Changing your car’s oil. Cooking healthy food. Going to the dentist. OK, OK, I guess you can’t literally outsource going to the dentist, but at least getting the appointment scheduled could be handled by someone else if you are prone to not doing it at all otherwise. The last part is key. It’s one thing to farm out tasks that you do get done, albeit slowly, to a faster operator. It’s another thing to hire out the tasks you will eventually get done but HATE doing (taxes!) just to take some stress off, if you can afford it.

But it is a whole new ballgame to recognize the things that need getting done if you are to get where you want to go that you simply will not do, based on your own history and knowledge of  yourself and your prioritization tendencies.

And that’s all for me for today, folks. I can’t put it any better than that. And yes, I might just pay the guy who wrote that to do what he does best so that I stop NOT doing that thing on my own time.